Social Media is the new word-of-mouth venue that can influence customer perceptions and purchasing decisions. Don’t miss the boat!
Social Media is the new frontier for online marketing
Facebook, Twitter, Google +, Pintrest, LinkedIn…the list of social media outlets is seemingly endless, and somewhat overwhelming. Yet these outlets, in all their various forms, have revolutionized the way the world communicates, and for many businesses it can be an incredibly powerful tool for establishing, maintaining and expanding a loyal customer base.
Social Media boils down to marketing 101: If you want to attract customers, you have to put yourself where they are. Even if you may personally have no interest in Social Media, a good number of your customers are probably quite active. With the explosion of smartphones and other mobile devices, social apps have become a platform that is easily accessible, with many users interacting with their accounts multiple times per day.
Social Media can offer many great advantages for businesses:
- Broaden your business’ exposure across multiple platforms
- Better likelihood of search engine listings
- Reach a wide number of viewers.
- Let others do your promoting for you
- Push important information to customers instead of depending on them to come to your website to find it
- Ability to target very specific demographics to ensure ads are reaching specific groups of users
- Address and control customer issues
Each business is unique and so are its social media needs. From simply claiming and branding your official business pages on various sites, all the way up to full blown ad campaigns, Tangled Web Media can help you tailor and execute a social media strategy that’s both realistic and manageable for your business.