What does UX Design have to do with football? Well, on the opening Monday Night Football broadcast of the 2019 NFL season, ESPN introduced an edgy new graphics and color scheme to their broadcast. All hell broke loose. The cause of the outrage? An ESPN designer made a color change without considering some very important […]
Bad Design is Everywhere. Good UX Designers Can Learn From It.
We’ve all encountered good UX Design in the form of easy to use products. Sadly, we’ve all encountered bad design too. I’m not just referring to online interactions – it’s everywhere. I’m sure that if you think about it, you could come up a daily example of something that provides a poor user experience. What […]
Case Study: Skydive Central North Carolina Website Redesign
Jumping out of a perfectly good airplane may seem like a bad idea to some, but for the team at Skydive Central North Carolina, it’s all in a days work.
User Experience Meets Website Design – Staying Relevant in Today’s DIY Environment
User Experience (UX Design) is becoming a crucial adaptation for professionals looking to stay relevant in today’s world of DIY website options.
The Client is NOT the Target Audience
Too many designers unwittingly sabotage their clients’ websites by focusing on the business owner’s personal preferences, instead of considering the needs and motivations of potential customers.